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Solid Foundations

Solid Foundations

Hi everyone. Even though we’ve had a bit of sunshine, I am feeling thoroughly autumnal. As much as I like sun, I also can’t wait to get my big scarves and jumpers out of the wardrobe and light some candles! It’s also another time of year that’s a good opportunity to change up your makeup. One of the things people want a little more of in the autumn/winter is coverage for their skin. A bit of a tan hides a multitude of blemishes and uneven skin tones so we often want a bit more help in the colder months. We’ve had a few requests for a blog on foundation so I’ll give you some “how to” tips and my product recommendations. It’s a big old subject and impossible to cover it all so just post your questions and I will try and answer every one!

Skin care

I always bang on about the importance of skincare so here I go again! Your skincare is an investment. Better skincare equals less makeup needed. Many people I meet get stuck in a viscous circle of having what they believe to be “bad” skin and use a very heavy foundation to cover it but don’t cleanse properly which leads to more “bad” skin. If you do want or need a full coverage base then make sure you double cleanse.

Quick Tips

  • Choose the right product for your skin and the coverage you want, this will probably change through the year so try having a summer and a winter base product
  • Tools: The best tools are your fingers! They warm the product and spread it out well. If you want a more polished look then use a brush – either a flat head brush (use downward strokes to blend) or a full coverage brush (buff in circles forwards and back) or a damp beauty blender sponge. Other sponges just soak up and waste lots of foundation!

  • Application: Start in the centre of your face and work gradually outwards, you need less product as you go towards the edges of your face (this helps avoid that “mask” look!). Avoid too much around the eye area too – it’s best to use an under eye concealer.
  • Apply just enough to even out your skin tone. If you use a medium to full coverage foundation, your face can look quite “flat” so you’ll need to add some shape back in with bronzer and/or blush.
  • Setting: Your base will last longer with a powder. You can use anything from a sheer/translucent powder to keep the glow or a mattifying powder or even some powder foundation over the top for really full coverage.
  • Try before you buy! I would never buy a foundation without getting a sample to try first. Most makeup counters offer samples or will do one if you ask – it avoids costly mistakes!

Products: (from lightest to fullest coverage)

Tinted moisturiser

My faves are Laura Mercier Tinted Moisturiser and No7 tinted moisturiser. There are also some nice light products that help give you an extra glow – I use Chanel Les Beiges Healthy Glow Fluid a lot and I also found a Rimmel product that does a similar job called #instaflawless.

BB cream

Lots of people ask what these are – just think of them like tinted moisturiser with a skincare benefits and a bit more coverage. My absolute favourite is Bobbi Brown BB cream which gives a nice glow and covers really well. MAC Prep + Prime BB cream is a good choice and L’Oreal Nude Magique is a great budget alternative.

Liquid foundation

Light to Medium: NARS Sheer Glow Foundation and Bobbi Brown Skin Liquid are my pro kit staples and I often set them with some powder foundation which gives a really nice airbrushed finish. I also like No7 Lift & Luminate and Laura Mercier Candleglow.

Fuller coverage: I have a love/hate relationship with Estee Lauder Double Wear. It has such good, long lasting coverage and a really lovely finish, but, flashes back in photos and can cause skin problems because it’s so hard to remove so I would recommend using this for occasional use and not when you are likely to be photographed. Revlon Colorstay is a great budget option and one I know a lot of wedding makeup artists use. Charlotte Tilbury Magic Foundation is really worth the investment if you prefer more of a matt finish and Bare Minerals Bare Pro has a really good reputation.

Multi Tasker:

My other essential item is the Bobbi Brown Foundation Stick which is super quick and can give buildable coverage from sheer to full depending on how you apply it (add some moisturiser for a sheer finish, apply straight from the stick and blend with your fingers or apply with a full coverage brush). It’s also really handy for your handbag!

There’s a veritable feast of foundations out there so I hope that helps and remember – try before you buy!

Elizabeth x

A Endorsed Blog from Elizabeth Spry

About Elizabeth

Elizabeth is a freelance make-up artist, trained at the London School of Make-up, specialising in Bridal and Special Occasion make-up. She also offers make-up lessons and makeover parties. Based in Cheltenham, she is also about to become a Mum for the first time in 2017 and lives with her husband Ben and working cocker spaniel Humphrey. Aside from make-up, Elizabeth is keen on fitness and the outdoors and has a very serious shopping habit. Her make-up philosophy is easy, natural and hassle free make-up that helps people to be the best version of themselves. She also volunteers for the Look Good Feel Better charity, which helps women being treated for cancer face the day with confidence. You can visit her Website or follow her on Instagram and Facebook
Enjoyed this read? Make sure you check out all of the CheltenhamMaman recommendations over at Maman Pages.


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